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Server-side conversions (CAPI)TOP FEATURE

Send conversions to Meta, Google, GA4, TikTok and LinkedIn from your server, not the browser. Delivery is in beta.

Capture every conversion

Form trackingUTM capture for HubSpot, Typeform, Webflow & 25+ builders Chat trackingIntercom & Crisp live chat session attribution Meeting trackingCalendly & Cal.com booking source capture Payment trackingStripe & Shopify checkout revenue attribution Ecommerce trackingMulti-touch store ROAS & CAC analytics

Analyze & ask

AnalyticsFirst-party visitor traffic & session metrics All LeadsLead timeline & full discovery journey AI referral trackingChatGPT, Claude & Perplexity referral attribution MCP serverNatural language AI analytics query server

By business type

For SaaSTrial-to-paid & MRR subscription attribution For eCommerceAd spend to Shopify revenue match For AgenciesMulti-client workspace reporting For B2B Lead GenHigh-ticket lead source capture Shopify StoresFirst-party checkout tracking MarketersCross-platform ad ROI consolidation

By industry

Home servicesLocal lead & booking attribution HealthcarePrivate first-party patient lead tracking LegalHigh-value consultation source tracking Financial servicesCompliant investor & client tracking Real estateListing inquiry & agent lead source InsurancePolicy quote & application tracking TravelBooking funnel & channel attribution

Use-case guides

SaaS use casesTrial-to-paid & subscription lead attribution eCommerce use casesAd spend to store revenue matching

No signup, nothing stored

Tracking auditScan any site's ad, analytics and consent setup ROAS calculatorROAS, profit on ad spend and break-even ROAS CAC calculatorBlended and paid CAC, LTV and payback months Free UTM trackerSee which campaign links actually bring visitors

Test your website tracking

Free scan of the ad, analytics and consent tags on your homepage, with the fixes ranked by impact.

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Server-side conversions (CAPI)Form tracking Chat tracking Meeting tracking Payment tracking Ecommerce tracking Analytics All Leads AI referral tracking MCP server

For SaaS For eCommerce For Agencies For B2B Lead Gen Shopify Stores Marketers Home services Healthcare Legal Financial services Real estate Insurance Travel SaaS use cases eCommerce use cases

Tracking audit ROAS calculator CAC calculator Free UTM tracker

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Revenue attribution, AI referral tracking, and custom reports.

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REST API Reference & Auth

Authenticate requests with site_key or workspace bearer tokens.

Full reference with parameters and examples:app.sourcetrack.ai/developers/api

Founder-simple attribution. Know which sources, search queries, and AI tools bring your leads and revenue.

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