Simple pricing for attribution that scales.
Priced on tracked pageviews — not on seats, events, or locked feature tiers. All ten attribution models are included on every paid plan.
Free
Free forever — no credit card required. Does not expire.
UTM and AI-source capture for a single site, at no cost.
- 10,000 tracked events per month
- 50 webhook deliveries per month (deliveries pause at the cap — the conversion is still recorded)
- 1 site
- 1 webhook destination
- 1 year of conversion & attribution history
- First-touch & last-touch attribution
- ChatGPT & AI Search Engine Detection
Starter
or $39 / mo billed annually (two months free)
Perfect for single sites wanting clean first-party attribution, with Cookieless Mode available.
- 250,000 tracked pageviews / mo
- Full 10-Model Multi-Touch Attribution
- ChatGPT & AI Search Engine Detection
- Cookieless Mode (optional) — privacy-first visitor engine
- Form & Live Chat Source Capture
- 3 years of conversion & attribution history
- Email & Chat Support
Growth
or $62 / mo billed annually (two months free)
For growing brands running paid ads and multi-channel campaigns.
- 1,000,000 tracked pageviews / mo
- All Starter Plan Features
- Search Console SEO Revenue Attribution
- Stripe & Shopify Revenue Webhooks
- Visitor Journey Timeline Inspector
- 3 years of conversion & attribution history
- CAPI & Conversion Sync Engine
Why pay $500+/mo for bloated ad trackers?
SourceTrack delivers first-party multi-touch attribution without seat penalties or hidden event tax.
Side-by-side
Compare plan features.
Every row represents a built capability in SourceTrack. No fake features or fluff.
| Feature | Starter ($49/mo) | Growth ($79/mo) |
|---|---|---|
| Tracked pageviews / mo | 250,000 | 1,000,000 |
| Multi-touch attribution (10 models) | Full | Full |
| AI search referrer detection | Included | Included |
| Cookieless Mode (optional setting) | Included | Included |
| Search Console SEO revenue | — | Included |
| Stripe & Shopify revenue webhooks | — | Included |
| Visitor journey timeline inspector | — | Included |
| Conversion & attribution history | 3 years | 3 years |
| Raw pageview & event history | Up to 3 years | Up to 3 years |
| Support SLA | Standard | Priority |
FAQ
Pricing questions answered.
What counts as a tracked pageview?
Every page view the script records for a site in a calendar month. Custom events, conversions and outbound clicks do not consume the allowance.
What happens if I go over my plan limit?
Data collection continues uninterrupted. An attribution stream with a hole in it produces wrong numbers. You will simply be notified to upgrade if you consistently exceed limits.
Is there a free trial?
Yes. 28 days completely free with zero credit card required.
How long is my data kept?
Conversions and their attribution are kept for your plan's retention period (1 year on Free, 3 years on Starter and Growth). Raw pageview and event history is kept for up to the same period on Starter and Growth (including the trial) and for 400 days on Free, by the plan in effect when the event was recorded, then deleted automatically.
Can I change or cancel my plan anytime?
Yes. You can upgrade, downgrade, or cancel directly in your billing dashboard with one click.
Attribute every deal back to the click, AI referral, or ad that earned it.
SourceTrack connects your forms, bookings, and payments to first-party session journeys — so your team sees the source behind each conversion with no third-party cookies and no broken UTM fields.